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November 25, 2015

Creativity, how it’s really done

Creativity is not a carnival

“In fact, creativity is not about carnival hats and funny dances, it is about slowing down the process and diving deep into the problem.”

There seems to exist an assumption that the world of creativity is carnivalesque, with unusual or absurd characters, overly energetic personalities, funny dances, out-of-this-world behaviour and rather strange music. In fact, people who create successfully know this isn’t the case (most of the time) and that the process has to do with slowing down and diving deep into the problem.

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November 17, 2015

The 4 paradoxes defining the empowered customer

The empowered customer

In the 1980s and 1990s businesses embraced computer technology and eventually the Internet. Everything was easier, from supply chain management and outsourcing to desktop publishing and trading. From the 1990s onward, technology got smaller, cheaper and more usable. Employees started taking their digital knowledge home. Gradually, individuals could access the same tools as companies; individuals too could communicate, purchase and even sell globally.

By mid-2000, companies had lost their digital advantage due to the massive popularization of smart phones. And something pretty exciting happened. Since individuals were not bound by processes, organizational structures, complex decision-making and paranoid IT departments, they adopted digital technology much faster than companies and especially governments. Today, in most countries, we see a gap between the digitally empowered consumer and how traditional companies and governments work with technology.

According to us, the empowered customer can be defined by 4 main paradoxes.

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November 10, 2015

Get a sneak preview of our upcoming book about change and design

Create meaningful stuff

This week is an exciting week: the manuscript of our upcoming book Create Meaningful Stuff will be send to the printer. On one hand it is scary, because if we have missed a typo somewhere, it will be multiplied a few thousand times. On the other hand it is thrilling, because this book is the result of a journey; the journey of Peter and me and the journey of our Studio.

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February 20, 2015

Announcing the book

We are writing a book and hope to publish it in september. Why are we writing a book? We believe we have a story to tell.

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November 15, 2014

It’s a Promise!

The more I look around and travel, the more I’m convinced that the world is changing at an enormous speed. I’m not talking about the change in the way we perceived it for years. It’s the end of an era and almost everything that used to work just doesn’t work anymore. We’re forced to Rethink Everything!

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